Facing the Penguin

This was a toy that baby Allie received from her Uncle Stu and Aunt Joyce. However, it has since become Cameron's chief nemesis. For whatever reason in the mind of our 7-year old son, he starts off every morning locked in mortal combat with this inflatable penguin.

He always hurries through his breakfast and asks me if he has time to "fight the penguin" before it's time to go to school. So, he marches off to battle. Mr. Penguin gets thrown across the room, slammed, jumped on, and generally pulverized. But he keeps coming back for more (kind of the Weeble effect). It's a pure bare-knuckle brawl, Cameron has yet to get out his light sabers or other weapons of mass destruction.

Why exactly must he fight the penguin? I have no idea. It just started one day and it's been going on for a couple months. I don't think any winner has been declared yet, it's still a draw.